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Marketing Shouldn’t Be a “Bad Word” for Nonprofits
Blog General

Marketing Shouldn’t Be a “Bad Word” for Nonprofits

The truth is, nonprofit organizations don’t have to spend all of their fundraising dollars on a marketing strategy but, one is essential for the longevity of the organization. 

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Millennials: The Next Big Generation of Philanthropists
Blog Fundraising General

Millennials: The Next Big Generation of Philanthropists

Millennials (or GenY’s) are a very important generation to focus on when putting together your fundraising strategy…

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Why Branding is Important to Fundraising Success
Blog Brand Management Branding Fundraising General Marketing

Why Branding is Important to Fundraising Success

According to a recent survey, inconsistency is a major communication block for non-profit organizations when trying to relay their mission. Donors are often left confused and unsure – resulting in lost support and revenue.

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