Marketing Shouldn’t Be a “Bad Word” for Nonprofits
The truth is, nonprofit organizations don’t have to spend all of their fundraising dollars on a marketing strategy but, one is essential for the longevity of the organization.
The truth is, nonprofit organizations don’t have to spend all of their fundraising dollars on a marketing strategy but, one is essential for the longevity of the organization.
Many organizations are kicking off their new fiscal year in a way they’ve never imagined. Budget cuts, staff cuts, decline in prospects with the propensity to give – the list goes on and on. Regardless of the challenges before you, goals still have to be met, funds still have to be raised, and key initiatives still have to be completed.
Millennials (or GenY’s) are a very important generation to focus on when putting together your fundraising strategy…
According to a recent survey, inconsistency is a major communication block for non-profit organizations when trying to relay their mission. Donors are often left confused and unsure – resulting in lost support and revenue.
Saint Francis University saw a total of $43,131 in donations from 152 donors during this one day campaign. An increase of 80% from the previous year.
Pacesetter sees a great deal of variation the brands we work with. From local non-profits to global manufacturing corporations, our clients’ brand strategies and resources run the gamut. Learn our strategies for maintaining a strong brand.
Pacesetter helps Mack Trucks develop a successful new truck handover kit with including customized print-on-demand items.
Pacesetter increased SFU’s organic reach increased by 182%, impressions by 192%, and engagement by 407%. This built great for brand awareness and gained qualified donors with more efficient ad spends.
Take a minute to think about your recent customer outreach efforts. Have you communicated with your customers your efforts to improve your organizational structure to better serve their needs?
Can you push too hard for a gift that we offend our prospective donors? There are a few best practices that we have discovered throughout the years that can paint a clearer picture.